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    Understanding Product Differentiation: Ways to Stand Out from the Competition

    Topic: Listing Optimization
    Posted by James Hyatt on July 28, 2022
    What Is Product Differentiation? Product differentiation is a marketing strategy that distinguishes your products from competitors, and helps you ...

    Forecasting Product Profitability with Amazon’s FBA Revenue Calculator

    Posted by James Hyatt on July 18, 2022
    The Amazon FBA Calculator is a useful tool for any seller deciding whether or not to use Fulfillment by Amazon (FBA). This tool allows sellers to ...

    How to Prepare Your Brand for Amazon Prime Day 2022

    Topic: Promotions
    Posted by James Hyatt on July 11, 2022
    It wasn’t long ago that nobody knew what Amazon Prime Day was. In 2022, however, Prime Day is now regarded as one of the most highly anticipated ...

    Should You Enroll in the Amazon Vine Program?

    Topic: Promotions
    Posted by James Hyatt on July 4, 2022
    For sellers, product reviews are crucial when increasing awareness of newly launched products, and participating in the Amazon Vine program is a good ...

    Amazon Lightning Deals: Are They Really Worth It?

    Topic: Promotions
    Posted by James Hyatt on June 13, 2022
    What Is an Amazon Lightning Deal? An Amazon Lightning Deal is a flash sale in which a discount is offered on a limited number of product units over a ...

    Amazon Business: Is It Right for You?

    Topic: FBA
    Posted by James Hyatt on June 7, 2022
    What Is Amazon Business? Amazon Business offers its users a purchasing solution for their all-sized registered businesses. It allows business owners ...

    Best Practices: Optimizing Your Top 7 Listing Images

    Topic: Listing Optimization
    Posted by James Hyatt on May 26, 2022
    Amazon product image optimization is critical in maximizing your conversion rate. Presenting the right photos to your target customers will encourage ...

    Amazon Brand Registry: Increasing Protection & Building Loyalty

    Topic: Brand Registry
    Posted by James Hyatt on April 5, 2022
    What Is Amazon Brand Registry? Amazon Brand Registry was initially introduced in 2017 to help brands protect their trademarks and intellectual ...

    Strategies for Mother’s Day and Father’s Day Promotions

    Topic: Promotions
    Posted by James Hyatt on March 25, 2022
    Mother and Father’s Day are right around the corner. These celebrations present big opportunities for e-commerce businesses. Here are a few tips on ...