COO | Co-Founder
James was born and raised in San Diego, CA and early on developed a passion for advertising and marketing.
He still remembers nights after dinner watching T.V. and dosing off during the show, but waking up wide-eyed and excited when the commercials played.
He’d ask, “did you see that?" or exclaim, “how interesting!”. He was fascinated with how advertisements capture attention and persuade with words, pictures, and phrases.
In 2014, his mentor encouraged him to start exploring selling on Amazon.
His research developed into a business with his mentor as an investor. James continued to spend his time and energy learning Amazon.
He started private labeling jump ropes and quickly began to realize he wanted to become an expert in the industry.
After graduating from San Diego State University in 2015, he began working with a world class advertising agency. He worked with small mom & pop shops and household names sold in Walmart, Target, Home Depot, and Costco.
While at the agency, he focused on paid advertising with Amazon Marketing Services (AMS), Sponsored Products, and Sponsored Brands.
He quickly became an asset for the clients he worked with and was consumed with becoming an Amazon expert.
In late 2017, James parted ways with the agency to start his own business. He had a vision to help clients dominate online retail through listing optimization, advertising management, and review generation.
Since starting Rank N Bank in 2018, James & Austin have focused on working with clients whose products they believe in.
James now wakes up every day stoked to work and feels personally invested in his client's success.